Best Ad Spy Tools | The Ultimate Guide for 2025

To win over your competitors you need the Best Ad Spy Tools available in the market in 2025.

To be successful as an affiliate marketer or digital marketer, you need more than just running ads blindly, you need an ad Spy tool, that can spy on your competitors and give you insights on best-performing ads and more.

In this article, I have listed the top 10 Ad Spy tools using which you can keep a close watch on your competitors.

With these powerful Ad Spy tools track your competitor’s high-performing keywords, track winning campaigns, and unlock the strategies working for them.

Let’s dive in!

Why You Need Ad Spy Tools in 2025

Before diving into the top Spy tools you must be clear, on why an Ad Spy tool is crucial for your success, in this highly competitive market.

Here are some points that will highlight the importance of an Ad Spy Tool:

👉 Discover winning ad strategies: Analyze high-performing ads, which are working for your competitors, helping you build your strategy around or you can simply replicate or improve upon successful strategies.

👉 Save time on market research: The Ad Spy tool saves a lot of your time by giving you data on demand, you don’t need to manually search for trends and do market research. The tool does it all for you at lightning-fast speed.

👉 Understand competitor spending patterns: By analyzing ad frequency and duration, you can estimate how much competitors are investing in their campaigns, giving you insights into budget allocation and ad effectiveness.

👉 Identify trending products and services: Get your eyes on high-demand offers and emerging trends before they become oversaturated, helping you stay ahead in affiliate marketing, dropshipping, or e-commerce.

👉 Optimize your ad budget: With data on successful ads, you can allocate your ad spend more efficiently by focusing on strategies from your competitors which has worked, rather than relying on trial and error.

Let’s explore the top ad spy tools that can transform your advertising game in 2025.

Top 10 Ad Spy Tool In 2025

1. Semrush’s AdClarity – Best Overall Ad Spy Tool

Semrush’s AdClarity is specially designed and developed by Semrush to excel in paid advertisement research and analytics.

It offers deep insights into competitors’ display, social, and video ads.

Key Features:

Multi-platform Ad Tracking

Now Track your competitor’s ads across multiple platforms, including Facebook, Google, TikTok, YouTube, and native ad networks. 

This gives you a clear idea of which platform your competitors are focusing more, compares ad performance across different channels, and decides where to allocate your budget for maximum ROI.

Competitor Spending Analysis

Set realistic ad budgets by analyzing your competitor’s spending on ads, Semrush’s adClarity Spy tool estimates ad spending based on factors like ad frequency, duration, and engagement. 

Geographic Targeting Insights

Get to know which geographic locations your competitors are targeting often, helping you identify high-converting regions.

This is crucial when you are running your ads globally, allowing you to pinpoint profitable markets, and refine your geo-targeting strategy for better ad performance.

Real-time Campaign Monitoring

Track your competitor’s ad campaigns in real-time, see when they go live, and see changes in ad creatives, copy, and targeting strategies instantly.

Using these insights adapt quickly to industry shifts, counter competitor moves, and stay ahead in the advertising game.

Pros:

• 👉 Covers 30+ global markets
• 👉 Shows detailed campaign statistics
• 👉 Reveals competitors’ seasonal strategies
• 👉 Excellent data visualization

Cons:

• Higher pricing point
• Steep learning curve
• Requires subscription to Semrush
• Limited historical data

Pricing:

Plan	Price
AdClarity – Starter	$129/mo
AdClarity – Professional	$298/mo
AdClarity – Team	$349/mo

Best For: Media buyers, PPC managers, and ad strategists.

2. Adplexity – Best for Specialized Ad Tracking

Adplexity is best for specialized ad tracking, it has a database of more than 3 million ads and is been in the industry now for over 10 years.

offers specialized tools for different advertising channels, making it perfect for marketers who need focused insights into specific areas 

Key Features:

👉 Real-time Push Network Data

Get updates on live data through push notification ads running across various push ad networks. 

Track the latest trends, top-performing creatives, and engagement rates, helping them optimize their own push campaigns effectively.

👉 Landing Page Downloads

Now, you can download your competitors’ landing pages directly, which helps you as a marketer to analyze design, copy, and funnel strategies without needing to manually recreate or inspect each landing page, saving time and effort in campaign planning.

👉 Advanced Search Filters

AdPlexity offers you extensive filtering options that allow you to refine your searches based on ad network, device type, country, affiliate network, keywords, and more. 

With these filters, you can find the most relevant and profitable ad campaigns in minutes.

👉 Publisher Analysis

Sneak on to which publishers are running specific ads and on which platforms, this feature is useful for identifying high-performing traffic sources and selecting the right publishers for media buying or native ad placements.

Pros:

• Comprehensive Ad Intelligence: Tracks ads across multiple formats.
• Real-Time Data: Provides live ad campaign insights.
• Landing Page Downloading: Allows easy competitor landing page analysis.
• Advanced Search & Filtering: Offers extensive filters for precise results.
• Publisher & Network Tracking: Identifies top publishers and ad networks

Cons:

• Expensive: High pricing makes it less accessible for beginners.
• Steep Learning Curve: Requires time to master advanced features.
• Limited Free Trial: No free version to test before purchasing.
• Data Overload: Too much information can be overwhelming.
• Occasional Inaccuracies: Some ads may be outdated or missing.

Pricing:

Product	Monthly Price	Yearly Price (per month)
Native	$249	$208
Desktop	$199	$166
Mobile	$199	$166
Push	$149	$124
Adult	$199	$166
YouTube	$149	$124

Don’t scared on seeing those numbers, use our latest Adplexity Coupon codes to get 50% discount on every product mentioned in this list.

Best For: Marketers focusing on specific ad channels who need deep insights.

3. BigSpy – Best for Affiliate Marketers

BigSpy excels in providing detailed insights for affiliate marketers and social media advertisers.

Key Features:

👉 Advanced Filtering System: Filter ads with various metrics such as type, industry, location, platform, engagement metrics, and time range.

This offers highly customized and relevant ad campaigns specific to your niche.

👉 Extensive Ad Library: Gives you an extensive collection fo ad data from multiple platforms such as Facebook, Instagram, TikTok, YouTube, and more. 

You can analyze trending ads, historical data, and competitor strategies.

👉 Real-Time Monitoring: Get real-time tracking on BigSpy showing changes in ad creatives, engagement levels, and duration. 

You get instant notification of newly launched campaigns from your competitors.

👉 Cross-Platform Tracking: It enables users to track ads across multiple platforms in a unified dashboard, offering insights into ad performance, market trends, and multi-channel strategies.

Pros:

• Quick data retrieval: Get blazing-fast access to competitor ad data, allowing users to analyze trends instantly.
• User-friendly interface: Its intuitive design makes ad research and filtering easy for beginners and experts alike.
• Comprehensive ad database: It offers a vast collection of ads across multiple platforms, helping users find valuable insights.
• Affordable pricing: Compared to other ad spy tools, BigSpy provides budget-friendly plans with useful features.

Cons:

• Limited historical data: The tool does not store extensive past ad records, restricting long-term trend analysis.
• Basic reporting features: Its reporting capabilities are minimal, lacking in-depth analytics and export options.
• Some platforms have limited coverage: Certain ad networks may have incomplete or less frequent data updates.
• Customer support can be slow: Response times for support queries can be delayed, impacting urgent assistance needs.

Pricing:

Plan	Price
Basic Plan	$9/month
Pro Plan	$99/month
6-Month Pro Plan	$79/month
Annual Pro Plan	$69/month

4. Dropispy – Best for Dropshipping

Dropispy is an advanced product research and ad analytics tool designed specifically for dropshippers.

It helps users identify high-performing products and analyze successful advertising strategies in the e-commerce space.

Key Features:

👉 Product Performance Tracking: Dropispy analyzes sales trends, engagement levels, and market demand to help dropshippers identify profitable products.

It also tracks the performance of an ad campaign over time, gives you insights into sustained trends and short-lived spikes, it ensures you make informed decisions on product selection.

👉 Facebook Ad Library Access:

Gives you massive data of Facebook ads, showing ad creatives, engagement metrics, and audience targeting strategies.

So, you can analyze successful ads by filtering them to your niche and performance, also helps youtube replicate high-converting marketing approaches.

👉 Shopify Store Analysis: If you run your business on Shopify, this tool gives you insights on best-selling products, pricing strategies, and store structures.

In your niche, you get an overview of your competitor tactics,  identify profitable trends, and adapt proven strategies to optimize your own stores.

👉 Engagement Metrics: Dropispy measures metrics like shares, comments, likes, and video views. 

This data helps you as a drop shipper to focus on high-engagement products and refine your ad strategies based on consumer response.

Pros:

• Focused on dropshipping: Specifically designed for drop shippers, providing relevant insights.
• Easy product research: Quickly identifies trending and high-performing products.
• Store performance metrics: Analyzes competitor stores, best-sellers, and pricing strategies.
• Competitive pricing: Offers affordable plans compared to similar tools.

Cons:

• Limited to e-commerce: Not useful for businesses outside the dropshipping niche.
• Facebook-centric: Primarily focuses on Facebook ads, missing other platforms.
• Basic reporting features: Lacks advanced analytics and in-depth reports.
• No mobile app: Can only be accessed via desktop, limiting on-the-go usage.

Pricing:

Plan	Price
Starter	$49/month
Professional	$99/month
Enterprise	$199/month
Custom	Contact for pricing

Best For: Dropshippers and e-commerce entrepreneurs looking for winning products and ad strategies.

5. PowerAdSpy – Best for Social Media Ads

PowerAdSpy excels in social media ad intelligence, providing comprehensive coverage across Facebook, Instagram, YouTube, and other major.

Key Features:

👉 Multi-platform social tracking: With this tool, you can track and analyze your competitor ads across multiple social media platforms covering,  Facebook, Instagram, YouTube, and others. 

This helps you to understand ad trends and successful strategies that are working for your competitors.

👉 Advanced search filters: You can pin-point data that you want to see, with its advanced search filters such as ad type, industry, keywords, CTA, engagement level, and more. 

This helps you to find high-performing ads in no time.

👉 Creative asset library: It has a massive library of creative assets like images, videos, and copy. 

Marketers can use this as inspiration for designing their own ads based on proven high-performing creatives.

👉 Demographic insights: It gives you audience data based on demographics such as age, gender, and location, to help users understand which demographics engage most with specific ads. 

This helps in refining targeting strategies for better ad performance.

Pros:

• Extensive social coverage: Tracks ads across multiple social media platforms like Facebook, Instagram, and YouTube.
• Real-time updates: Provide timely insights on the latest running ads.
• Powerful filtering: Advanced search filters help refine ad searches based on keywords, engagement, and more.
• Good value for money: Offers competitive pricing for comprehensive ad intelligence.

Cons:

• Limited display ad tracking: Primarily focuses on social media ads, with minimal coverage for Google Display Network ads.
• Basic export options: Lacks advanced exporting features for reports and data.
• Some data delays: Ad insights may have slight lags in real-time tracking.
• The interface needs improvement: UI can feel cluttered and may require enhancements for better usability.

Pricing:

Plan	Price
Basic	$49/month
Standard	$99/month
Premium	$149/month
Enterprise	Custom pricing

Best For: Social media marketers and agencies focused on social advertising.

6. SpyCombo – Best Budget Option

SpyCombo if you want a cost-effective solution for your business yet a powerful tool that provides you with clear insights on your competitors.

Key Features:

👉  Basic Ad Tracking: it enables you to monitor advertisements on multiple networks, including push, native, pop, and adult ads.

It gives you data on active ad creatives, their targeting strategies, and placement details, allowing advertisers to refine their own campaigns effectively.

👉 Competitor Analysis: It gives you the ability to sneak on your competitors’ ad campaigns, uncovering their best-performing creatives, ad copies, and strategies.

Using these insights you can form your own strategies well to overcome your competitors.

👉 The Landing Page Capture: Download your competitors’ landing page which is performing well.

Create your own page by analyzing the page for better conversion. 

 👉 Performance Metrics: Get data on engagement levels on ads, to determine which ads are performing best, identify trends, and make data-driven decisions to maximize their campaign ROI.

Pros:

• Affordable pricing: SpyCombo offers competitive pricing at $19/month, making it a cost-effective choice for ad intelligence.
• Easy to use: The platform features a simple and intuitive interface, making ad tracking accessible for all users.
• Quick setup: Users can start spying on ads instantly without complex configurations or technical expertise.
• Essential features covered: It includes key ad spying functionalities like tracking, competitor analysis, and landing page capture.

Cons:

• Limited advanced features: It lacks some in-depth analytics and AI-driven insights found in premium spy tools.
• Basic reporting: The reporting dashboard offers only fundamental performance data without advanced visualization.
• Smaller ad database: Compared to top-tier ad intelligence tools, SpyCombo has a more limited ad repository.
• Limited support options: Customer support options are not as extensive, with fewer channels for assistance.

Pricing:

Plan	Price
Monthly	$39/month
Quarterly	$29/month
Annual	$19/month
Lifetime	$299 one-time

Best For: Small businesses and beginners looking for basic ad intelligence capabilities.

7. AdFlex – Best for Native Advertising

AdFlex if you want to specialize in native advertising, this tool is best for you, providing detailed insights into content recommendation networks and native ad platforms.

Key Features:

👉 Native Ad Network Coverage: Gives you the ability to track multiple native ad networks on which your competitor’s ads are running.

It includes platforms like Taboola, Outbrain, and Revcontent.

👉 Publisher Analysis: Get your eyeballs on top-performing publishers hosting competitor ads, revealing high-traffic sites for better media buying decisions.

👉 Campaign Performance Tracking: Monitors ad engagement metrics spend estimates, and duration to assess the effectiveness of competitor campaigns.

Pros:

• Specialized in native ads: Focuses exclusively on native ad intelligence for in-depth insights.
• Accurate data: Provides precise ad metrics to track competitor performance effectively.
• Regular updates: Ensures fresh ad data with frequent database updates.
• Good customer support: Offers responsive assistance for troubleshooting and queries.

Cons:

• Limited to native advertising: This does not cover search, display, or social ads.
• Higher learning curve: Requires time to master advanced features and data interpretation.
• Premium pricing: Comes with higher subscription costs compared to some competitors.
• Limited trial period: A short trial duration may not be enough for full evaluation.

Pricing:

Plan	Price
Basic	$199/month
Pro	$299/month
Enterprise	$499/month
Custom	Solutions available

Best For: Native advertising specialists and content marketers.

8. SpyOver – Best for Beginners

SpyOver this platform is perfect for beginners, who are just starting in the ads business don’t have any prior experience, and want a tool with clean and simple UI.

Key Features:

👉 Simple Interface: SpyOver offers a user-friendly dashboard, making it easy to navigate and analyze competitor ads.

👉 Basic Ad Tracking: Track competitor ads across platforms to identify trends and winning strategies.

👉 Competitor Monitoring: Keep an eye on rivals’ ad campaigns, creatives, and targeting strategies for insights.

👉 Educational Resources: Access guides and tutorials to maximize the tool’s potential for better ad

Pros:

• Easy to navigate with a user-friendly interface.
• Affordable pricing for budget-conscious users.
• Offers good learning materials for beginners.
• Quick setup with minimal configuration needed.

Cons:

• Lacks advanced features for in-depth analysis.
• Provides only basic reporting capabilities.
• Has a smaller ad database compared to competitors.
• Supports a limited number of advertising platforms.

Pricing:

Plan	Pricing
Starter	$29/month
Professional	$79/month
Business	$129/month
Enterprise	Custom pricing

Best For: Marketing beginners and small businesses new to ad intelligence.

9. AdMobiSpy – Best for Mobile Advertising

AdMobiSpy this tool specifically focuses on mobile advertising as the name suggests, it offers you deep insights into app install campaigns and mobile ad networks.

Key Features:

👉 Mobile Ad Network Tracking: Monitor and analyze your competitor’s ads across mobile networks, to unlock the winning strategies used by them in their top-performing ads.

👉 App Install Campaign Data: Gain insights into app installation campaigns, including conversion rates, ad creatives, and traffic sources, to optimize user acquisition.

👉 Creative Asset Library: Access a comprehensive collection of ad creatives used in successful campaigns, helping you identify trends and craft high-performing ads.

👉 Performance Metrics: Track key performance indicators like CTR, CPC, and conversion rates to evaluate ad effectiveness and make data-driven optimizations.

Pros:

• Get in-depth insights on mobile ad campaigns on multiple networks.
• Helps identify high-performing creatives and ad strategies.
• Offers competitive intelligence for app install campaigns.
• Includes geographic targeting analysis for better audience segmentation.
• Tracks key performance metrics like CTR and conversion rates.

Cons of AdMobiSpy

• Expensive pricing plans, making it less accessible for small businesses.
• Limited data on newer or emerging ad networks.
• Requires expertise to analyze and apply insights effectively.
• May not cover all industries or niche markets comprehensively.

Pricing:

Plan	Price
Basic	$149/month
Advanced	$249/month
Pro	$399/month
Enterprise	Custom Pricing

Best For: Mobile app marketers and developers.

10. Adbeat – Best for Display Advertising

Adbeat this tool excels in providing you detailed insights on display advertising across major ad networks and publishers.

Key Features:

• 👉 Display Ad Tracking: Get insights on your competitors’ display ads across networks, revealing their strategies and best-performing creatives.
• 👉 Publisher Analysis: Track top-performing publishers where your competitors are running their ads, it helps you optimize ad placements.
• 👉 Creative Insights: Know what are top performing ad creatives learn about their formats, messaging, and engagement trends.
• 👉 Competitive Intelligence: Delivers a comprehensive view of competitors’ ad strategies, helping refine campaigns for maximum ROI.

Pros:

• Comprehensive display coverage: Gives you the ability to track display ads across multiple networks.
• Accurate spending data: It provides you with accurate data on your competitor’s ad spending, so you can decide your budget accordingly.
• Historical information: Gives you historical data of ad campaigns for trend analysis.
• Advanced filtering: Easily refine data by network, device, and region.

Cons:

• Limited social media tracking: Focuses more on display ads than social platforms.
• Expensive for small businesses: Higher pricing may not be budget-friendly.
• Complex interface: Requires time to navigate and utilize effectively.
• Limited trial period: Short trial restricts hands-on evaluation.

Pricing:

Plan	Price
Standard	$249/month
Professional	$499/month
Enterprise	Custom pricing

Best For: Display advertisers and media buyers.

Conclusion – Best Ad Spy Tool In 2025

I hope you have decided on your ad spy tool by now, among those amazing Adspy tools.

These ad Spy tools give you an edge over your competitors, whether you want to do affiliate marketing, dropshipping, or running a digital agency.

By choosing one tool from this list of top ad spy tools you uncover winning ad strategies, optimize your budget, and stay ahead of industry trends all without the guesswork!

Whether you want a budget-friendly choice you have BigSpy or SpyCombo can be great budget-friendly choices. 

If you’re looking for deep insights and advanced tracking, Adplexity and AdClarity won’t disappoint you, and if dropshipping is your thing, Dropispy is a game-changer!

Which one are you planning to try? Let me know in the comments!

FAQs